Midtown Optometry News and Blog Posts
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During your 20's and 30's your eyes enjoy a period of relative stability. This is a time when many people consider LASIK surgery. Discussion about protective eyewear for sports is also important and something that can make your favorite activity more enjoyable and exciting.
It's hard to avoid spending most of your day at a computer. While staring at a computer is tough on the eyes, there are some easy things you can do to make your work day a little easier, which will make you happier and has also been proven to make you significantly more productive at work.
Thanks to the popularity of the many actresses and actors with glasses, today eyeglasses have become more common than ever.
It’s so easy to find celebrities who wear glasses in commercials, fashion magazines, TV shows and even the big screen…
The many famous people who wear glasses and modern advances in technology have made it glasses more just a vision necessity, but a way to display our unique personalities.
Like it or not, we spend a lot of time in front of computer screens, and I mean a lot…
Extended computer use strains and tires our eyes because their screens use LED lighting which has significantly more blue light than natural light or traditional light bulbs.
Knowing the potential harm from blue light, we are proud to be the first office in Santa Cruz to provide blue light protection on all of our lenses.
LASIK, which stands for laser in-situ keratomileusis, is a common laser eye procedure for problems in refractive vision. It can greatly reduce or eliminate your need for glasses and contacts, and the procedure is most often used to correct astigmatism, nearsightedness, and farsightedness.
At Midtown Optometry, we care about more than just prescribing glasses. Caring for and maintaining your pair of glasses will make sure they last and keep you seeing with your best vision for as long as possible.
We often refer to spectacles as glasses, but if you’ve owned a pair of modern glasses, you’ve almost certainly noticed that they aren’t actually made of glass.
And, if you’ve always thought that glasses are made of glass, well…
Two of the most common conditions we at Midtown Optometry treat and manage are glaucoma and cataracts.
While both fall into the category of ocular disease, they are very different…
While 20/20 is a term that most people widely use to describe “perfect” vision, very few truly understand what those numbers refer to, and it’s actually way more interesting than you might think…
As Summer rolls into Fall, and the Santa Cruz fog leaves the beaches, many of us start thinking about the new school year…
This juncture in seasons is a forebearer of books to scrutinize, essays to compose, and literature to research; the key to all of which being great vision.
For students, the new school year is a great opportunity for an annual eye exam. Whether you’re off to college or starting Kindergarten, updated glasses and contact lenses are as important as laptops and sharp pencils.
With so much false information circulating about the relevance of vitamin supplements for your eyes, it is important to look at the clinical trials. This article highlights the important findings from the main study, the Age Related Eye Disease Study 2. For some people vitamins can be useful, but for many, their benefits are not substantiated.
Check out our feature from Choose Santa Cruz by Amanda Rotella. Her insightful commentary unwinds the evolution of the practice and gets to the core of our values at Midtown Optometry. This blog is part of a series that highlights new and upcoming businesses in Santa Cruz. Learn about anything from the Santa Cruz Food Slam to the new Wharf master plan on their comprehensive Santa Cruz website.
It was good weekend to freshen up the office so Midtown celebrated Spring with new interior paint. Our office has been a warm white color for over 10 years, and it seemed like we were about due for a new finish. I hope you like the new look, we certainly do!
After helping support our local Bay View Elementary School students attend Science camp, we received the most sincere letter from a wonderful student. We were so happy to be able to help send students to science camp which was one of the things that sparked our doctor's interest in academia and the outdoors.
March 21 marks World Down Syndrome Day, and a day which we hold very near to us at Midtown Optometry. Being the 21st day of the 3rd month, this parallels the extra 'third' chromosome number 21 that causes Down Syndrome. We decided to celebrate by donating 5% of all sales to the foundation.
To celebrate President's Day Midtown Optometry decided to give back by organizing a beach clean up of both Cowell's and Boardwalk Beach. The whole crew gathered at 8AM ready with trash bags, rubber gloves, and notably cool beach eyewear. Starting with Cowell's, we were impressed with how clean the beach was this morning, but as we traveled down towards the San Lorenzo, however, we had a bit more work to do.
Contact lenses are a wonderful way to correct your vision and can provide a convenient way to see the world without glasses. They improve your experience for a wide range of activities from SCUBA diving, to surfing, to mountain biking to playing with children who would otherwise pull off your glasses. That said, contact lenses are medical devices that interact with the surface of the eye and as such, proper maintenance and hygiene are important to keep the eye healthy.
In July, Dr Fellers was part of a huge community event in Santa Cruz, providing free eye care and glasses to those in need. Other services such as dentistry and nutritional consultation was also provided during the comprehensive health fair. For many, this was the first eye exam that attendees had ever received.
With all the excitement surrounding the solar eclipse on August 21, many people have been asking about how to protect their eyes while viewing. This is a good question, since even during a partial eclipse (the total eclipse will not be visible in Santa Cruz), the intensity of the sun's rays can damage the retina.
Dr. Fellers will be seeing patients on Wednesday July 19 in Soquel at another free community clinic. Midtown Optometry is excited to sponsor this wonderful event.
Ages 16-25 is a dynamic time for your eyes. For many who have already been prescribed glasses for nearsightedness, the prescription will continue to increase slowly into the early 20's. This is also a time when a first prescription will become necessary for glasses or contact lenses.
The American Optometric Association recommends a yearly eye exam for Children. On average 80% of learning is done visually, so having great eyes is critical at this age. While children often go through school vision screenings, these only evaluate the child's vision and can overlook other functions.
While a pediatric eye check is definitely valuable, at age 3-5 your child should come in for their first exam with an optometrist to confirm that everything is developing properly. Learn what happens in a comprehensive eye exam for a young child.
Your experience at Midtown Optometry will be tailored to your specific needs so every exam is unique. Broadly speaking, however, people can be grouped by age and I will go over some of the touch points that we pay close attention to for each demographic in a series of blogs.
We get out of the clinic to attend some after school programs and help them with eye care during their extra curricular activities.
By far the most common question in optometry is to explain the three different types of refractive error, nearsightedness (myopia), farsightedness (hyperopia), and astigmatism. This video will help demonstrate the physiology that causes blurry vision, all of which can easily be corrected by prescription glasses, contact lenses or LASIK.
Located between Santa Cruz's Westside and Eastside neighborhoods, Midtown has earned a somewhat relative identify that remains contests. The Santa Cruz Sentinel investigates...
How to improve your visibility behind the wheel with a few steps of DIY and a modest cost for clearing visibility through your windshield.