We offer a range of vision evaluation services and can handle your general and specific medical eye health consultations. 

  • Comprehensive eye examinations
  • Specialty contact lens fittings
  • Medical eye exams: diagnosis and treatment of Glaucoma, Macular Degeneration, Cataracts, etc.
  • Treatment of eye injury, or conjunctivitis
  • Co-management of Laser Vision Correction (LASIK)
  • Complete optical services, including frame styling to complement your lifestyle, adjustments and repairs.
  • Service outside prescriptions


Payment Methods

  • FSA, HSA pre-tax plans
  • Cash
  • All major credit cards (including American Express and Discover)
  • Care Credit
  • Personal Checks

Accepted Insurance

  • Medicare
  • VSP (Vision Service Plan)
  • Eye Med
  • MES (Medical Eye Services)
  • All PPO health insurances
  • Check with our staff for other medical of vision insurance plans

Services explained 


Popular FAQs

Do I use vision or medical insurance for my visit?

The eyes are unique in that they have to very separate components: their visual ability, and their health. Depending on the primary reason for the visit, either vision or health insurance will cover the visit.

Vision Insurance: This covers routine vision exams. This includes finding prescriptions for glasses, (and in some cases contact lenses) as well as an eye wellness exam where we screen for a wide variety of conditions such as macular degeneration, glaucoma and cataracts.
Medical Insurance: This covers eye emergency type visits such as trauma, foreign objects in eyes, pink eye, and dry eye.  Medical insurance also covers the treatment of more chronic conditions such as glaucoma. 

If you are unsure, just ask our receptionist. Our staff will be happy to help guide you through the process and help you utilize the proper insurance.  No need to leave downtown Santa Cruz for great eyecare!

Insurance Cover

We are contracted with almost all vision insurance plans as well as many health insurance groups.  For routine eyecare, we will bill your vision insurance on your behalf. For medical visits relating to your eye health, we are able to bill any PPO insurance including Medicare.  No need to leave Midtown Santa Cruz for fantastic eyecare. Often times your insurance will have a copay for the visit that you would be responsible for at the time of the exam.  Many vision insurance plans will also cover glasses or contact lenses.  While there are fully covered options available, many plans will require an out-of-pocket payment for overages on premium lenses and frames.

Can I send you records of my eye history to-date or do you start from scratch at the first appointment?

Yes!  If you have previous records including medical eye evaluations, glasses or contact lens prescriptions or other optometry or ophthalmology notes, it is helpful if you can send those to us or bring them when you come to visit us at Midtown Optometry.  Baseline tests will help us better manage any eye conditions, and a contact lens or glasses history will allow us to understand how your vision has changed over time.  For contact lens wearers, it is also useful to bring the boxes from the contact lenses you are currently wearing since this will save you a follow-up visit.  Often we have new lenses available in your prescription if we need to give free trials to evaluate changes.